Graphic Design
heystac provides professional graphic design services ranging from business card creation to complete company branding and style development — all aside from or in addition to website design.
Meeting Your Organization’s Graphic Design Needs
Want to promote an event or service? heystac can design apparel, direct mailers, fliers, packaging, and presentations. Need to make your business communications more consistent? We can create customized documents for internal uses such as faxes, memos, stylized e-mail signatures and staff uniform or event apparel. If you have a need or an idea for something you need designs for that we haven’t listed, bring it on. We’re willing to be flexible and help you with any design or printing challenges.
Additionally, it’s worth mentioning that heystac designers are available to collaborate with in-house design teams for businesses looking outside of their own staff for design assistance or inspiration.
Design Pieces
- business cards
- letterhead
- envelopes
- standardized forms
- apparel
- envelopes
- e-mail signatures
- your idea not on this list
Separately designed items can add value piece by piece. Though it may be more beneficial to have a cohesive package of multiple marketing pieces. An entire branding package might include the development of a style guide with logos, sub-brands, positioning/mission statements, taglines, fonts and color scheme styles with examples of their proper use on business cards, letterhead, t-shirts, vehicles, envelopes and more.
Logo/Brand Development
Effective logo development appropriately represents a company, and it is essential to brand development. Customers will become more familiar with the logo as the frequency of its placement on marketing materials and websites increases. People should recognize the logo and begin to immediately associate it with the quality types of services offered by a specific business. A well-known brand or logo adds value to a company’s overall worth.
Why Branding is Important
A well-developed brand can be valued completely separate from the product, service or cause it represents. A recognizable image and business identity evokes feelings and perceptions about what the brand represents within people whether it’s subconscious or not. Whatever experience a person has had or will have with a company will be associated with its logo — “branded” in someone’s mind.