Web Design Represents You
Websites represent organizations. People view them for more information, often initially in place of speaking with someone. When appealing and professional-looking, websites add value and even promote organizations by creating positive and lasting first impressions.
But on the flip side, if a website looks unprofessional, cheesy, has broken links or other issues, a person will equate those negative things with the organization. That reflects poorly upon the company the site is representing. Your business may provide great service, but poor design can put an obstacle in the way of a potential customer ever sticking around long enough to find out. Such situations are unfortunate, and thankfully avoidable.
Heystac Approach to Website Design
heystac’s designers emphasize that website design should serve to
- reinforce the brand or message of an organization
- follow established style rules for brands
- incorporate themes and logos
- pay attention to detail
- make aesthetic choices appropriate to the site purpose
Many design elements are put into play. Each of them relates to one another, and together creates a cohesive look, cohesive feel and cohesive message. As is part of any good design, importance is placed on the use of color and gradient, font families, navigation, layout, content organization, button functions, placement of links, additional elements such as maps or flash, graphics, photography and video.
What Website Development Can Do For Your Organization
What design will be most effective is different for every project, but the overall heystac approach to strong design is the same – visually appealing, professional, and user-friendly sites that add value. Contact heystac if you have any questions or would like to set up a meeting to discuss how we can help you meet your company or organization’s goals.