08
Mar, 2012
blog post by Sam
If there was ever a time to start thinking about the future of the web, it’s now. There is more to the web than just computers and mobile devices. Samsung has released a refrigerator with a wifi enabled touch screen.
Since the beginning of the internet, it has only been on desktop and laptop computers, until a few short years ago the iPhone came out and changed the mobile web forever. Shortly after that, tablets such as the iPad came out and has since been introduced into cars, TVs, and other home appliances. As web designers/developers, we no longer have to focus on five primary web browsers but hundreds of devices with different screen sizes.
Your website can no longer be a static size that fits computer monitors but one that needs to adjust to the different devices or it will be left behind and forgotten. Mobile websites were introduced a few years ago as a temporary solution to the quickly evolving web. Over the past 8 months there has been an enormous amount of buzz, and rightfully so, around responsive web design.
Responsive web design is the ability for a website to change based on the width of a browser or device. You can see an example of it on our promotional micro site. With responsive web design your website will be able to work across every browser and device without a hitch. It’s future friendly because it’s not constrained by particular device sizes, it flows into whatever size you can think of and even those you can’t.
Remember the web is not the device, it’s the space between devices that connects them.
29
Dec, 2011
blog post by Mack
We’ve noticed some drastic fluctuations in our site traffic during the past 12 months, primarily in March and August. After mulling over analytics reports and comparing to other websites, we discovered that about 100 different sites all experienced the same changes.
If multiple sites were experiencing this, then we knew something was happening on a bigger scale. Sure enough, the changes in our traffic were due to Google algorithm updates. Sam, our SEO expert, then pointed me to a site that focuses entirely on the changes that the Google algorithm goes through.
You may not be familiar with the phrase “Google algorithm,” but chances are you are somewhat familiar with the concept. The updates to Google’s algorithm is how Google stays relevant, always changing, always unknown. It prevents SEO strategies from becoming stale and keeps web developers on their toes. If you are paying for search engine marketing and you haven’t re-evaluated your plan in over a year, then it’s time to.
What are you waiting for? A new year is nearly here and it’s a great time to take a look at your current search engine optimization plan and make some changes. Make 2012 the year that you unlock the full potential of your website design and content through monthly or quarterly SEO updates.
07
Nov, 2011
blog post by Sam
The moment all web developers have been waiting for is finally here, sorta. As of October, Internet Explorer’s global market share is below 50%, the lowest it has been in the past decade. This is due in part by 6% of web browsing now occurring on mobile platforms such as smart phones and tablets.
What does this mean for you? Absolutely nothing, IE is still the most common browser and will be around for years to come. However to web developers a glimmer of hope shines as modern browsers continue to grow. It also reaffirms that mobile web use is continuing to grow and take over the desktop market.
Google Chrome is the primary browser benefiting from the decline of Internet Explorer while Firefox and Safari have stayed relatively steady. Safari continues to dominate mobile browsing with over 63% market share, while Opera is down to 18% and Android drops to 12%. Checkout the original article and pretty graphics
28
Jul, 2011
blog post by Mack
It’s like, so popular. If it’s all about who you know, then you better get to know WordPress is all I’m sayin’. This month it passed the 50 million sites using WordPress mark. As of the time I’m writing this post: 52,038,295 sites. It dominates the blogging market, growing steadily past the once popular Blogger. heystac uses WordPress on (almost) all our sites!
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02
Jun, 2011
blog post by Mack
Last week Mack, Virginia and our photographer Casey traveled around Florida to many of the locations of the Ocala Heart Institute to take photos, meet with the teams of doctors, PAs, nurses and support staff. We were gathering information and getting to know the teams in Winter Haven, Stuart, Venice and Citrus to help us create websites for each of the locations. We enjoyed meeting with everyone and being able to put faces and voices with many of the folks we are in contact with from a distance. Interacting with one another is much more fluid now that we’ve had a chance to chat, clarify our goals, and share ideas and concerns with most of the stakeholders involved in this process. Something is special about meeting someone’s eyes and being able to share the same vision (literally and figuratively).
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